It's been a while since we've done this, but I thought it'd be a nice idea to get everybody's Most Wanted features together.

The Project Wonderful staff do lurk on PWT every now and then, so maybe by discussing what we'd like to see, we can actually make it happen.

Here's my top ten. Feel free to add to the list - you can comment anonymously by passing a CAPTCHA test, use your LiveJournal or Blogger.com login, or make an account for Project Wonderful Talk and join the discussion!

Project Wonderful will, very soon, have an inbuilt ratings system for its adverts. This new feature will hopefully give publishers a way to automatically opt-out of adult-rated advertisements. It'll work the other way too, allowing publishers to rate their own websites so that your ads don't end up being shown anywhere inappropriate.

This seems like a good complement to the campaign system, which - for better or worse - allows us to place control of our advertising budget into the hands of a pre-established set of parameters, reducing our need to make decisions on what sites are appropriate for our ads.

Speaking of which, it's been quiet around here lately - how's everyone getting on with the campaign system? Do you still place many manual bids?

Project Wonderful now supports text ads!

From the Welcome page:

"Text ads are now available on our network, and we're doing them a little bit differently: with tons of sizes, options, and the ability to fit into our existing ad boxes (as well as display to readers who don't have JavaScript enabled, an industry first), these text ads are more powerful and more impactful than those that you'll find elsewhere. Give them a try! You can create text ads as you would any other ad by clicking here.

"As a publisher, you can set the colours that text ads display with, as well as deciding whether or not to allow them on your ad boxes. Simply go to My Ad Boxes -> Edit Ad Box and explore the new options there!

"In other news, our logo is now more excellent."

Looks like the text ads are going through a testing period right now - line breaks don't seem to work, nor does highlighting or changing text size, and button text ads are as useful as a chocolate teapot. I'm using FireFox 2.0.0.6 on Windows - can anyone else successfully make a decent-looking text ad?

**EDIT - the text links are now working properly! Woohoo!

In what could prove to be the biggest change in Project Wonderful's history, the "Campaign" system is now live.
The new Campaign system allows you to place large amounts of bids in one set, by specifying parameters in the publisher search menu. You search for publishers as normal, and then click the "Create a new campaign" button and you're taken to the new campaign creation screen, which bids automatically on any ads that meet your search criteria.
For the last couple of weeks, I and a few others have been beta-testing the campaign system, which is why you might have noticed strange-looking bids for Project Wonderful Talk on your ad boxes. My experience of using the campaign system has been top-notch - the overall cost per click for Project Wonderful Talk has been less than one cent.
In other news, there have also been some updates for publishers - you can now set a minimum bid on your ad boxes, and if bids drop below that amount, replace the ad box with a link to another page.
I don't know about you, but I for one will be watching Project Wonderful very closely for the next few days.